10th Annual Commitment to Community
The Client
Michelman
The Project Scope
Event branding design
Print design
Social media design
The Challenge
Create brand for Michelman’s 10th Annual Commitment to Community Day. Michelman takes pride in giving back to the community, so they take one day of the year for the entire company to volunteer in their community. In the fall of 2021, they celebrated their 10th Annual Commitment to Community Day, so they wanted it to be special.
The deliverables for me were to create a logo, apparel design, and social media templates utilizing the event brand.
Michelman India at Amcha Ghar donating to help underprivileged children
Michelman Shanghai volunteering at the Sunshine House to help adults with disabilities
Michelman Americas at Brick Gardens creating urban farms in Cincinnati's food deserts
The Meaning
The logo represents the global company of Michelman. Diversity comes together and embodies the unity through Michelman. The macron is a significant element of the Michelman brand, so I wanted to incorporate that into the brand style.
I explored various logos playing with variations of the Michelman Micon.
Community Day T-Shirt
Full Color Community Day T-Shirts
Community Day Water Bottle Design
Full Color Community Day Mask Set
Community Day Ball Cap Front
Community Day Ball Cap Side